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Investment

Gross booking valueGBV

Gross booking value is the total amount guests paid for confirmed stays in a period, before platform commission, management fees, cleaning costs, taxes and any other deduction. It is the top line of a property's performance.

How Gross booking value is calculated

GBV = Σ (Nightly rates + Fees charged to guests) for confirmed stays

Why Gross booking value matters for your revenue

GBV is the figure most often quoted in marketing because it is the largest. What reaches the owner is net of commission, fees and costs, so comparisons should always state which figure is being used.

Revenue Management at Pinnacle Path

Gross booking value sits inside our revenue management work. See how we apply it market by market.