Brecha de ocupación

Cómo se calcula Brecha de ocupación

Occupancy gap (nights) = (Benchmark occupancy % − Actual occupancy %) × Nights available

Por qué Brecha de ocupación importa para tus ingresos

Expresar el rendimiento por debajo de lo esperado en noches sin vender y multiplicarlas por el ADR convierte una preocupación imprecisa en una cifra anual. Esa cifra suele justificar cambios en los precios, la fotografía o la estrategia de canales.

Términos relacionados

• Occupancy rateOccupancy rate is the share of available nights that were booked in a period, expressed as a percentage. Nights the owner blocked for personal use are normally excluded from the available count, so the figure reflects commercial performance rather than calendar availability.
• RevPANRevenue Per Available Night is the short-term rental equivalent of RevPAR, applied to a whole property rather than a hotel room. It divides total booking revenue by every night the property was available in the period, including nights blocked for maintenance only if they were bookable.
• Gap nightA gap night is an unsold night sitting between two confirmed bookings. It is usually created by minimum-stay rules that prevent a guest from booking the short window, rather than by an absence of demand for that date.
• Revenue managementRevenue management is the discipline of selling the right night, at the right price, through the right channel, to maximise total income over a period. It combines pricing, stay restrictions, channel strategy and forecasting rather than treating rate alone.